PINS$21.26
Pinterest, Inc.
Moat Score
40/100
Pinterest has a differentiated but limited competitive position. Its best asset is a purpose-built visual discovery experience that captures high-intent users searching for ideas in home, fashion, beauty, recipes, and planning, which gives the platform more commercial relevance than a generic social feed. The service also benefits from a large corpus of saved content and an identifiable brand. However, Pinterest is easy to multi-home, advertisers can shift budgets elsewhere, and the company lacks the hard lock-in, dominant scale, or legally protected assets that would support a wide moat. The business remains attractive as a niche discovery and commerce channel, but its structural advantage is narrower than that of leading ad or social platforms. Competitive pressure from larger ecosystems and dependence on continued product execution keep the moat trend under pressure.
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Financial Score
69/100
Pinterest’s strongest feature is its robust cash generation, with operating cash flow rising to $1.28B in FY 2025 and free cash flow reaching $1.25B, while revenue continued to scale from $2.58B in FY2021 to $4.22B in FY2025 and $4.56B TTM. Profitability has improved meaningfully as operating margin recovered to 7.58%, and gross margin remains near 80%, but net income remains noisy because FY2024 benefited from a large tax item. The balance sheet is still liquid, with a current ratio of 3.81, yet cash and net cash have compressed and debt has stepped up to 0.41 debt-to-equity, creating some tension versus the stronger earnings and cash-flow profile. Forecasts still point to continued growth, though at a moderating pace. Overall, Pinterest presents a stable, improving financial profile with solid cash flow and growth, offset by leverage creep and some earnings volatility, consistent with its mid-6.5 to 7.5/10 ratings.
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PINS presents a mixed technical profile with a short-term tone that is softer than the intermediate backdrop. The stock is still above its 50-day and 200-day moving averages, and the broader trend remains labeled an uptrend, but Death Cross territory and a bearish MACD signal keep momentum from confirming a clean bullish continuation. Near term, price is hovering around the daily pivot, so the $22.81–$22.61 support pocket and the $23.05–$23.25 resistance band are the most important levels to monitor. Longer term, the monthly structure points to a larger range bounded by $21.88 on the downside and $24.6 to $25.4 on the upside, with the 52-week high still well out of reach.
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Frequently asked questions about Pinterest, Inc.
- Does Pinterest, Inc. (PINS) have an economic moat?
- MoatScan AI rates Pinterest, Inc. (PINS) 40/100 for moat strength, assessed across five sources of competitive advantage: network effects, switching costs, intangible assets, cost advantages and efficient scale. Pinterest has a differentiated but limited competitive position.Sign in free to see the Moat Type verdict and the pillar-by-pillar reasoning.
- What is Pinterest, Inc.'s moat score?
- Pinterest, Inc. (PINS) has a moat score of 40/100. The score is a weighted average of five pillar ratings: network effects, switching costs, intangible assets, cost advantages, and efficient scale. A higher score means the competitive advantages MoatScan AI identifies are wider and more durable.Sign in free to see each pillar rating, the Moat Type verdict and the moat trend.
- How does PINS's share price compare with its estimated fair value?
- MoatScan AI estimates PINS's intrinsic value with a discounted cash flow (DCF) model and shows how that estimate compares with the market price at the time of analysis. The estimate updates with each new financial analysis and is a research estimate, not a recommendation.Sign in free to see the fair value estimate and how it compares with the price.
- What is Pinterest, Inc.'s fair value estimate?
- MoatScan AI derives Pinterest, Inc.'s (PINS) fair value per share from a discounted cash flow (DCF) model built on the company's reported financials, analyst growth forecasts, and a discount rate reflecting its cost of capital. The Financial Analysis tab shows the estimate alongside every assumption behind it.Sign in free to see the estimate and the full assumptions behind it.
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Disclaimer: The analysis on this page is generated by AI and is provided for informational purposes only. It does not constitute financial advice, investment recommendations, or an offer to buy or sell any security. Always conduct your own due diligence and consult a qualified financial adviser before making any investment decisions. MoatScan AI is an educational research tool. It is not licensed or registered with the Securities Commission Malaysia or any other financial regulator, and it holds no positions in, and receives no compensation from, any company analysed.