RBRK$101.02
Rubrik Inc.
Moat Score
48/100
Rubrik has built a defensible position in cyber recovery and data resilience, but its moat is narrower than that of a category-defining software platform. The strongest supports are switching costs created once the product is embedded in backup, recovery, and ransomware response workflows, plus a growing ecosystem around its API-first architecture. Its brand has improved meaningfully as enterprises prioritize cyber resilience, and the company benefits from the complexity of multi-cloud and SaaS protection. However, the market remains crowded with capable rivals, including Cohesity, Veeam, Commvault, and cloud-native specialists, which limits pricing power and makes the competitive edge more execution-driven than structural. The result is a real but bounded moat, with recent platform adoption suggesting gradual strengthening rather than erosion.
Sign in to see the full analysis
The Strategic Factor Breakdown, Management Quality Assessment, and AI Impact Assessment are available to registered users — it's free.
Financial Score
52/100
Rubrik’s most notable strength is its rapid revenue expansion, with sales climbing from roughly $600 million to $1.3 billion and the forward outlook still pointing to strong compounding. Gross margins have improved and operating cash flow has turned decisively positive, supporting free cash flow generation of more than $278 million TTM. However, profitability remains inconsistent: operating and net margins are still negative, expenses remain elevated, and heavy stock-based compensation has masked the quality of earnings. The balance sheet presents a clear tension with the operating story, as strong liquidity and cash reserves coexist with negative shareholders’ equity and rising long-term debt. Efficiency has softened, but near-term flexibility is ample. Overall, Rubrik combines high growth and improving cash generation with a leveraged, loss-making capital structure, leaving its financial profile promising but still uneven.
Sign in to see the full analysis
The Income Statement, Balance Sheet, Cash Flow, Key Ratios, Forecast, and Fair Value analysis are available to registered users — it's free.
The path of least resistance remains higher, with a likely test of $105.32 and potentially the $106.51–$109.23 area if momentum persists. The main downside risk is a pullback toward $100.29 and $99.83, with a deeper retracement into the $96.39–$95.84 zone if the overbought condition unwinds.
RBRK’s technical picture is powered by a strong underlying uptrend, with price decisively above the 20-day, 50-day, and 200-day moving averages and a recent Golden Cross confirming bullish trend structure. The medium- and long-term charts remain favorable, but the short-term tape is becoming extended, as RSI is overbought and price is hugging the upper Bollinger Band after a sharp advance. That creates a constructive but somewhat stretched setup: the trend is up, yet near-term follow-through may require consolidation. The most important levels to watch are resistance near $101.47 to $105.32 in the short term and the broader $109.23 ceiling, while $100.29 and $99.83 provide the first meaningful support on pullbacks.
Sign in to see the full analysis
See the full short, medium & long-term indicator breakdowns and support/resistance levels — free for registered users.
Frequently asked questions about Rubrik Inc.
- Does Rubrik Inc. (RBRK) have an economic moat?
- Yes, though a limited one. Rubrik Inc. earns a Narrow Moat rating with a moat score of 48/100, indicating competitive advantages expected to persist for roughly 10–20 years. Rubrik has built a defensible position in cyber recovery and data resilience, but its moat is narrower than that of a category-defining software platform.
- What is Rubrik Inc.'s moat score?
- Rubrik Inc. (RBRK) has a moat score of 48/100 with a Narrow Moat rating and a positive moat trend. The score is a weighted average of five pillar ratings: network effects, switching costs, intangible assets, cost advantages, and efficient scale. Its strongest pillar is switching costs (7.5/10).
- Is RBRK stock overvalued or undervalued?
- As of MoatScan's latest valuation, RBRK appears overvalued. The AI-estimated fair value is $37.83 versus a market price of $101.02 at the time of analysis, implying the stock traded about 63% above fair value. The estimate is based on a discounted cash flow (DCF) model and updates with each new financial analysis.
- What is Rubrik Inc.'s fair value estimate?
- MoatScan estimates Rubrik Inc.'s (RBRK) fair value at $37.83 per share, derived from a discounted cash flow (DCF) model built on the company's reported financials, analyst growth forecasts, and a discount rate reflecting its cost of capital. See the Financial Analysis tab for the full assumptions behind the estimate.
Other Narrow Moat companies
Disclaimer: The analysis on this page is generated by AI and is provided for informational purposes only. It does not constitute financial advice, investment recommendations, or an offer to buy or sell any security. Always conduct your own due diligence and consult a qualified financial adviser before making any investment decisions.